How to Invest in Bali: The No-Headache Way

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A practical, step-by-step path using Indonesia’s new law of licensing PP 28/2025


Bali is still one of the most compelling places to invest in hospitality and real estate—if you treat compliance as a design constraint, not an afterthought.

Indonesia’s new Government Regulation No. 28/2025 (PP 28/2025) tightens and clarifies the risk-based licensing regime, replacing GR 5/2021 and aligning permits inside the OSS system.

Done right, it gives you clearer steps, firmer timelines, and “deemed approval” safeguards. Done wrong, it exposes you to stop-work orders, fines, even forced closures.


The Bali Investor’s Path (PP 28/2025 applied)


1) Start with the map, not the brochure

➡️ Confirm zoning first, then design your project around it. For Bali, use the provincial spatial plan (Perda Bali No. 2/2023) and the latest RTRW/RDTR layers before you even think “booking engine.” Green zones (protected agriculture, conservation) are non-starters for tourism projects.

➡️ In OSS, your KKPR (Conformity of Spatial Utilization) will formalize this fit; PP 28/2025 treats KKPR as part of pre-licensing “persyaratan dasar.”


2) Pick the right vehicle from Day One

➡️ Foreign investors typically use a PT PMA. Current rules require issued capital of at least IDR 10 billion (and an investment plan per KBLI that’s > IDR 10 billion excluding land/buildings). This sits outside PP 28/2025 but is enforced via OSS and BKPM/Ministry of Investment practice.

➡️ Tip: Under-capitalizing or “parking” capital informally will haunt you at banking, immigration, audits, and LKPM reporting.


3) Lock in the Persyaratan Dasar (pre-licensing basics)

PP 28/2025 codifies a clean sequence for foundational approvals, commonly:

✅ KKPR (spatial)
✅ Environmental approval (AMDAL/UKL-UPL → Persetujuan Lingkungan)
✅ PBG (Building Approval), and
✅ SLF (Operational Worthiness).

These are the footing under your license, especially for accommodation and F&B-adjacent assets.


4) Get your NIB and the right risk-based license

Under PP 28/2025, licensing matches your risk tier:

– Low risk → NIB only
– Medium risk → NIB + Standard Certificate (self-declare or verified)
– High risk → NIB + License (explicit approval)

You’ll also use PB-UMKU (supporting licenses) where your operations need them. All of this runs through OSS.

Heads-up: PP 28/2025 orders an OSS upgrade deadline (by 5 October 2025) to reflect the new regime—expect UI/process tweaks and take advantage of the streamlined flows.

In Indonesia’s risk-based approach to licensing, the Business Identification Number (NIB) isn’t optional… it’s essential.


5) Build legally; open safely (PBG → SLF)

Whatever you construct—villas, resort, beach club—PBG replaces the old IMB, and SLF proves your building is fit for use. No soft opens without SLF; insurers and banks increasingly check it.


6) Operate like a grown-up (post-licensing discipline)

◎ LKPM reporting (investment activity) through OSS—quarterly for most PMA companies—keeps you on the right side of the Ministry of Investment; deadlines are actively policed. oss.go.id

◎ Keep taxes, manpower permits (e.g., RPTKA), sector standards, and OSS data current when you add lines of business, expand locations, or change capacity.


7) Respect community & adat from the outset

Not a “permit,” but in Bali it’s a permit-multiplier. Early MOU/engagement with banjar/adat leaders reduces social friction that can otherwise spill into complaints, padlockings, and delays. Build waste, water, access, and noise into design.


A Bali-specific due-diligence checklist


Land & Zoning

➔ Title chain (HGB/HP/Right of Use; avoid SHM workarounds), encumbrances, and zoning matches planned KBLI & use. jdih.baliprov.go.id


Corporate & Capital

➔ PT PMA with correct shareholders, IDR 10B paid-up, board composition, and bankable governance. ABNR – Counsellors at Law

Licensing stack (in order)

  1. KKPR → 2. Environmental (AMDAL/UKL-UPL) → 3) NIB → 4) Risk-based PB/PB-UMKU → 5) PBG → 6) SLF.

Operations

➔ OSS updates on scope/location, LKPM on time, sector standards (tourism), and tax registrations aligned. oss.go.id


Common shortcuts that create big problems

1. Nominee land schemes

Putting freehold (SHM) under an Indonesian “nominee” for a foreign investor is a legal smuggling tactic routinely voided in court and contrary to the Basic Agrarian Law—don’t do it. Use lawful rights (HGB/HP) via PT PMA. Putusan Mahkamah Agung

2. Building in the wrong zone

Green/agricultural areas are tempting—and the fastest path to padlocks and demolition orders. Follow Perda 2/2023 and RDTR layers; let zoning lead your design, not the other way around. jdih.baliprov.go.idtarubali.baliprov.go.id

3. “We’ll fix the paperwork later”

Operating without SLF, skipping environmental approvals, or mis-declaring your KBLI breaks the PP 28/2025 chain and risks immediate enforcement. The regulation also strengthens timelines and fiktif-positif (deemed approval) within the rules, not as a license to skip them.


Why PP 28/2025 actually helps good investors

📌 Single source of truth: PP 28/2025 centralizes the logic in OSS and replaces GR 5/2021, so your roadmap is clearer.

📌 Predictable timelines: Clearer SLAs and deemed-approval guardrails reduce uncertainty for compliant applications.

📌 Sector-by-sector risk clarity: Matching NIB/Standard Certificate/License to risk keeps low-risk projects light and high-risk properly vetted.


Bottom line

If you follow the steps—zoning first, capitalized PT PMA, complete persyaratan dasar, correct risk-based license, PBG→SLF, and disciplined LKPM—you can build and operate in Bali without issues.

PP 28/2025 is designed to reward exactly this behavior. But if you try to circumvent the system—nominee ownership, green-zone builds, no SLF, no LKPM—issues are inevitable: stoppages, fines, project write-downs, and reputational damage. The choice is yours; the path is now codified.



Sources :

1. InsightPlus BakerMcKenzie – Indonesia: The government has finally codified and streamlined the business licensing process and requirements in Indonesia

2. Allen & Gledhill – Indonesia’s GR 28/2025 : Faster Licenses, Clearer Rules for Businesses

3. Bali Provincial Government Legal Documentation and Information Network

4. Status RTRW dan RDTR di Provinsi Bali

5. HHP Lawfirm – The government has finally codified and streamlined the business licensing process and requirements in Indonesia

6. ABNR Law — New BPKM Rules to Require PMA Companies to Have IDR 10 Billion in Paid-up Capital: Will Existing Investors Be Affected?

7. Hukum Online – Aturan Pendirian PT PMA di Indonesia

8. N.O & T – New Risk-Based Licensing Framework: Enactment of Government Regulation No. 28 of 2025

9. TransAtlantic Law – Indonesia: Government Regulation No. 28 of 2025 on Risk-Based Business Licensing

10. OSS — Extended Deadline for Submission of LKPM for Q2 and First Semester of 2025

11. Decision of Indonesia’s Supreme Court on Nominee Arrangement

12. ARMA Law — Navigating Indonesia’s New Licensing Landscape: General Points from GR 28/2025

Thank You for Your Inquiry

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To maintain our professional standard, we have established a strong presence in the center of Jakarta and Bali, and are expanding to Lombok to serve you better. Visit us at:

Jakarta
Noble House, 9th floor unit 2B
Jl. Dr. Anak Agung Gde Agung, Kav E.4.2 no. 2
South Jakarta – 12950

Bali
Jl. Sunset Road No. 9a
Seminyak, Bali – 80361

Lombok
Opening Soon

We’re committed to being accessible. Find our offices in Jakarta, Bali and Lombok (soon), staffed with local experts who understand your unique needs. Also we extend our reach with our collaborative partners.

Seven Stones Indonesia
Jl. Sunset Road No.9a, Seminyak, Kec. Kuta, Kabupaten Badung, Bali 80361
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Noble House, 9th Floor, Jl. Mega Kuningan Barat, RT.5/RW.2, Kuningan, Jakarta 12950
Monday Co-Working
Jl. Toya Ning II, Ungasan, Kec. Kuta Sel., Kabupaten Badung, Bali 80361
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Jl. Nelayan No.9C, Canggu, Kec. Kuta Utara, Kabupaten Badung, Bali 80361
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Seven Stones Indonesia
Jl. Sunset Road No.9a, Seminyak, Kec. Kuta, Kabupaten Badung, Bali 80361
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Seven Stones Indonesia Jakarta
Noble House, 9th Floor, Jl. Mega Kuningan Barat, RT.5/RW.2, Kuningan, Jakarta 12950
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Monday Co-Working
Jl. Toya Ning II, Ungasan, Kec. Kuta Sel., Kabupaten Badung, Bali 80361
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Jl. Nelayan No.9C, Canggu, Kec. Kuta Utara, Kabupaten Badung, Bali 80361
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Name

Andrzej Barski

Director of Seven Stones Indonesia

Andrzej is Co-owner/ Founder and Director of Seven Stones Indonesia. He was born in the UK to Polish parents and has been living in Indonesia for more than 33-years. He is a skilled writer, trainer and marketer with a deep understanding of Indonesia and its many cultures after spending many years travelling across the archipelago from North Sumatra to Irian Jaya.

His experience covers Marketing, Branding, Advertising, Publishing, Real Estate and Training for 5-Star Hotels and Resorts in Bali and Jakarta, which has given him a passion for the customer experience. He’s a published author and a regular contributor to local and regional publications. His interests include conservation, eco-conscious initiatives, spirituality and motorcycles. Andrzej speaks English and Indonesian.

Terje H. Nilsen

Director of Seven Stones Indonesia

Terje is from Norway and has been living in Indonesia for over 20-years. He first came to Indonesia as a child and after earning his degree in Business Administration from the University of Agder in Norway, he moved to Indonesia in 1993, where he has worked in leading positions in education and the fitness/ wellness industries all over Indonesia including Jakarta, Banjarmasin, Medan and Bali.

He was Co-owner and CEO of the Paradise Property Group for 10-years and led the company to great success. He is now Co-owner/ Founder and Director of Seven Stones Indonesia offering market entry services for foreign investors, legal advice, sourcing of investments and in particular real estate investments. He has a soft spot for eco-friendly and socially sustainable projects and investments, while his personal business strengths are in property law, tourism trends, macroeconomics, Indonesian government and regulations. His personal interests are in sport, adventure, history and spiritual experiences.

Terje’s leadership, drive and knowledge are recognised across many industries and his unrivalled network of high level contacts in government and business spans the globe. He believes you do good and do well but always in that order. Terje speaks English, Indonesian and Norwegian.